If you’re looking to launch your own YouTube channel, selecting the right niche is among the most important choices you’ll have to make. The niche you choose will dictate the kind of content you’ll produce as well as who your intended audience is and how much you could earn through your channel.
There are many areas to choose from, however, some niches are more lucrative than others. This article will take a more in-depth review of 16 of the most lucrative niches that have the highest CPM (cost per million, also known as the amount that advertisers are willing to pay for every 1000 views on a YouTube video) which will assist you in making money on YouTube.
Let’s first understand how important it is to choose the right niche. The choice of a niche will allow you to establish yourself as an authority in your chosen field and create a following of people with an interest in the specific topic. This could lead to greater viewers watching your videos, greater retention rates, and eventually increase your advertising revenue.
9 Trending YouTube Shorts Niches in 2024
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Top 9 High-Earning Niches for YouTube in 2024
1. Health
The health niche is one of the most popular niches on YouTube as it covers a broad range of topics related to physical and mental well-being. Within this niche, some of the most profitable sub-niches are gaining muscle, losing weight, and nature care (home remedies).
If you are planning to create a YouTube channel focused on gaining muscle, you can look at channels like Body Hub as an example. Body Hub offers workout routines and diet tips to help individuals gain muscle mass. It has a CPM (cost per mile or cost per thousand impressions) of 15, which indicates a high potential for earning revenue through advertising.
Another sub-niche that has high earning potential in the health niche is losing weight. Bestie is an example of a YouTube channel that focuses on weight loss. It provides viewers with weight loss tips and tricks and has a CPM of 15.
Nature care or home remedies is another popular sub-niche in the health category. Channels like Natural Cures provide viewers with natural remedies for common ailments and have a CPM of 15.
In summary, the health niche is a profitable niche on YouTube, and sub-niches like gaining muscle, losing weight, and nature care have high earning potential. If you plan to create a YouTube channel focused on health, consider looking at channels like Body Hub, Bestie, and Natural Cure for inspiration.
2. Wealth
Wealth Niche is a popular choice for YouTube creators, with several sub-niches that can help attract viewers interested in financial topics. Some of the popular sub-niches are Make Money Online, Investing, Luxury, and Business Stories. Here are some examples of channels within this niche and their respective CPMs:
- Bransan Tay: This channel specializes in providing tips and tricks for making money online. The CPM for this channel is 30.
- Chris Invests: This channel is focused on educating viewers about investing and personal finance. The CPM for this channel is also 30.
- Alux.com, King Luxury, 9 figure Life, MrLuxury, Top Luxury: These channels cater to viewers who are interested in luxury lifestyles, high-end fashion, and luxury cars. However, the CPM for this sub-niche is relatively low, at only 4.
- Hook: This channel produces content about successful businesses and entrepreneurs. The CPM for this channel is 12.
By creating content that caters to these sub-niches, YouTubers can potentially earn higher CPMs and attract a more engaged audience.
3. Happiness
In this niche, the focus is on achieving happiness and well-being. It is one of the popular niches on YouTube that aims to help people live happier lives.
Sub niches:
- Confidence: Many channels under this sub-niche aim to help people build self-confidence and self-esteem.
Example channel for confidence: Brainy Dose is one such channel with a CPM of 2. They offer self-improvement tips, personal growth advice, and inspiring stories to help boost confidence levels.
- Relationship (GF, BF, Ex): Channels under this sub-niche aim to help individuals improve their relationships, whether they are in a current relationship or looking to start a new one.
Example channel for relationships: Modern Love Potion is a YouTube channel that offers relationship advice and tips on how to find true love. Their CPM is 2.
4. Travel
The travel niche is perfect for those who love to explore new places and share their experiences with others. If you’re interested in this niche, you can focus on creating content around travel guides, travel ideas, or the best places to live.
For travel guides, you can check out channels like Touropia or Mojo Travels, which offer informative and visually stunning videos about different destinations around the world. With a CPM of 20, these channels can help you earn a good income from your YouTube content.
For travel ideas, World According to Briggs is a great example. This channel focuses on adventure travel and provides inspiration and tips for unique experiences that you may not have thought of before. With a CPM of 20, this channel can also be a great source of income.
If you want to focus on the best places to live, check out Skerry Harry. This channel provides insights into different cities and countries where you can live comfortably and affordably. With a CPM of 8, this channel can still be a great source of income, although slightly lower than other sub-niches in the travel niche.
5. Technology
The technology niche on YouTube is a popular and lucrative one. This niche covers a wide range of topics related to technology, from futuristic tech to tutorials. It is an excellent niche for those who are tech-savvy and can create high-quality content that is engaging and informative.
One popular sub-niche within the technology niche is futuristic tech, which covers the latest developments in technology and innovations that will shape the future. An example channel for this sub-niche is Tech Zone, which has a CPM of 16-20.
Another sub-niche within the technology niche is tutorials. These channels provide viewers with step-by-step instructions on how to use different software and hardware, from basic to advanced techniques. TechGumbo is a good example of a channel that focuses on tutorials and has a CPM of 16-20.
6. Animal
The animal niche on YouTube can be a great option for animal lovers and enthusiasts.
For example, a channel like Animal Pedia can focus on educating viewers about different animals, their habitats, and their behavior patterns. This channel can make use of affiliate marketing to monetize its content. Similarly, a channel like Animal Facts can create short and engaging videos about fascinating facts related to various animals. This channel can also make use of affiliate marketing as a source of income.
The CPM for the animal niche can vary, but it is generally around 4 to 8.
7. Celebrity
The Celebrity Niche is all about keeping up with the latest gossip and news about your favorite stars. An example of a popular sub-niche is celebrity news. Nicki Swift is a YouTube channel that reports on the latest celebrity news and has a CPM of 3. This channel earns revenue through advertisements and sponsorships. If you’re interested in starting a YouTube channel in the celebrity niche, keep in mind that it can be competitive and requires consistent updates and fresh content to maintain an engaged audience.
8. Car
The car niche is a popular category on YouTube for car enthusiasts. The sub-niche of this category can vary from car reviews, racing events, car restoration, and more. One example of a channel within this niche is Modern Muscle, which focuses on American muscle cars. They create content around car features, reviews, and comparisons, and their CPM is around 5.
9. Food
The food niche on YouTube is all about satisfying your taste buds and exploring new dishes. It’s an excellent niche for those who love cooking or trying out new cuisines. The food niche includes a vast range of content, from recipe videos to food challenges and restaurant reviews.
One example of a popular food channel on YouTube is Top 10 Recipe, which has a CPM of 2.5. This channel creates top 10 lists of recipes and cooking hacks to help viewers make delicious meals. The channel’s content is varied, featuring everything from comfort food to healthy options, and it appeals to a wide audience. The key to success in this niche is creating high-quality, engaging content that keeps viewers coming back for more.
Niche | Sub Niches | Example Channels | CPM |
---|---|---|---|
Food | Food | Top 10 Recepie | 5-10 |
Health | Gaining Muscle, Lose Weight, Nature Care (Home Remedies) | Body Hub, Bestie, Body Natural Cure | 5-20 |
Wealth | Make Money Online, Investing, Luxury, Business Stories | Bransan Tay, Chris Invests, Alux.com, King Luxury, 9 figure Life, MrLuxury, Top Luxury, Hook | 15-50 |
Happiness | Confidence, Relationship (GF, BF, Ex) | Brainy Dose, Modern Love Potion | 1-5 |
Travel | Travel Guides, Travel Ideas, Best Places to Live | Touropia, World According to Briggs, Skerry Harry, Nomad Capitalist | 10-30 |
Technology | Futuristic Tech, Tutorials | Tech Zone, TechGumbo | 16-20 |
Animal | About Animals | Animal Pedia, Animal Facts | 1-10 |
Celebrity | Celebrity News | Nicki Swift | 1-5 |
Car | Car Enthusiasts | Modern Muscle | 5-15 |
The Complete Calculation about how much you earn from this is given below
Conclusion: Best YouTube Niches 2024
In conclusion, choosing the right niche is crucial for achieving success on YouTube. By selecting a niche that aligns with your interests and expertise, you can create high-quality content that resonates with your target audience.
Based on CPM rates, the 9 best niches to consider for YouTube channels are:
- Food
- Sub niches: Food
- Celebrity
- Sub niches: All Celebrity News
- Cars
- Sub niches: About Cars
- Health
- Sub niches: Gaining muscle, Losing weight, Natural remedies
- Wealth
- Sub niches: Make money online, Investing, Luxury, Business stories
- Happiness
- Sub niches: Confidence, Relationship Advice
- Travel
- Sub niches: Travel guides Travel ideas, Best places to live
- Technology
- Sub niches: Futuristic tech, Tutorials
- Animals
- Sub niches: About Animals
By understanding the importance of choosing a niche and the sub-niches available within these 9 categories, you can create a YouTube channel with content that resonates with your target audience and generates high CPM rates.